November 1, 2012
Every year the MS society participates in ECTRIMS (European Committee for Treatment and Research in Multiple Sclerosis), an international conference attended by the world’s leading MS research scientists and drug manufacturers. They come to present and discuss the latest research on MS emerging therapies, risk factors, disease mechanisms and rehabilitation.
We’ve had the the very interesting opportunity to attend two of these conferences with our friend, Kate Milliken, a very talented producer who happens to have MS. Along with Shawna Golden, National Director of Marketing for the National MS Society, and Dr. Julie Stachowiak, we comprised a small press team, creating daily content featuring Kate’s interviews with prominent scientist attendees and small roll-in packages we shot around the conference.
All of our videos were accompanied by blog articles written by Dr. Julie Stachowiak, who also has MS. Content was published daily on the National MS website.
Fortunately for us, this conference is the EUROPEAN market, so we’ve gotten to taste some international flair with trips to Amsterdam and Lyon, France. Good times and very educational. Next trip is to Copenhagen! Skål!